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We know that all brands are different, but our ambition for success is the same. We have experience with a sea of different brands and industries, and this is just one of the reasons why we know that the path to success cannot be equated with copy/paste – we pull together the work clothes.
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Tromborg
82%
Conversion rate
Carsten Holm
CEO, Woden
Let's Go Live helped us put together a strong and tailored live shopping strategy.
Their expertise and knowledge in live shopping was indispensable to us when we started our journey with live shopping.
Pernille M. Schmidt
SoMe Manager, Ecooking
ILVA
+4.000
Concurrent viewers
Championship in National Team Quiz,
DBU / Men's national team
Saxo
I have great respect for the work that Let's Go Live does. They are fantastically skilled and really pleasant to work with.
Although things can go fast from time to time, they manage to keep their feet on the ground and take things with a smile.
Maria Brask
Ecommerce, Society of Lifestyle
Beautiful party
It is a pleasure to work with a team that has such in-depth industry knowledge – and even in an industry that is still finding its feet. They come up with a lot of good ideas and see things that we hadn't seen ourselves.
I definitely recommend Let's Go Live.
I definitely recommend Let's Go Live.
Soren Nørgaard
CEO, Odendo & Tjarry
Normal
Collaborated with 60+ brands
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JYSK
500 orders after
half an hour
We have all heard the legendary Lars Larsen in prime time on TV with the message: "I have a good offer for you" - now it is Rasmus and Sandra from JYSK's own talent program, who are ready with good offers, entertainment, inspiration and much, much more more.
- 500 orders after just half an hour
- 6,000 loyal viewers
- 51% retention rate
With JYSK, we regularly go live with different – and sharp – themes, where we, among other things, works actively with the balance between retail and e-commerce. As a brand, JYSK is not afraid of good offers, but we are also aware that it should not be the only thing that the live shopping concept is associated with.
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EYDA
Authenticity vs.
professionalism
How do you best balance personal authenticity and a hardcore visual identity? We have tried to answer that question together with EYDA with a tailored live shopping concept as the answer.
- 75% growth of new customers
- 2 days turnover in one hour
- 100% higher conversion rate
Through well-produced lives that match the brand's visual identity and where the focus is on the product, we go live with EYDA. We focus on the fact that it is women of all ages and shapes who try the products on - we take the time to tell, compare and answer questions. For a fashion brand like EYDA, it is a game changer.
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COOLSHOP
LEGO in the basket for
more than DKK 1.4 million.
Fun and trouble have gradually become the best synonym for Coolshop. We have put precisely this in a clear and extremely well-performing framework that ensures sales time and time again.
- Viewing time of 188,000 minutes
- 500 orders after just 30 min.
- 51% retention rate
Although Coolshop's use of the live format has been set in a clear framework, this does not mean that it has become boring - we have chosen to have a strong focus on gamification and viewer activation through, among other things, stressful countdowns, engagement-driven tax games, gloomy and much, much more. When this is boiled down, we ensure organic spread, high viewer retention and lots of revenue.
Play Video
ECOOKING
A strategic part of the business
If you work with beauty products, you also know that they are not always as simple as they look. For that very reason, Ecooking works with live shopping with a focus on education, guidance and a strong relationship with customers.
- Up to 20% of monthly revenue
- 30 minutes average viewing time
- Almost 100,000 comments
Together with Ecooking, we made a conscious choice that we want to be as close to the viewers as possible - e.g. for that reason we chose Anja from the brand's customer service as the face of Ecooking Live. Through strategic partnerships, we also work with GWPs and similar to strengthen conversion.
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COOP DANMARK
Live sales were higher than the entire month
the year before
How do you sell a Thermoblender at a high price point of DKK 4,000 to Coop customers? It is broadcast live throughout the country with TV chef Claus Holm, who is the face of the kitchen series. The result was a live shopping campaign that surpassed the entire month's revenue of the previous year.
- +12,000 live viewers
- Live on +150 pages simultaneously
- Record high conversion rate
Through a unique setup, where all Kvickly and SuperBrugsen Facebook pages are activated, we get the opportunity, with a marketing budget of DKK 0, to reach more than 12,000 viewers throughout the country and not least to interact with them in real time. Does it get much better? No it does not.
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SMUKFEST
A commercial party wrapped in fun and excitement
Together with Denmark's most beautiful festival, we dress new as well as seasoned festival-goers for this summer's festival with the sale of merchandise, experiences and guidance. All in an entertaining format with lots of interaction and viewer activation
- Activation of business partners
- Viewing time of +70,000 minutes
- Over 3,000 viewers in total
At the same time as creating unique viewing experiences, we also make sure to integrate Smukfest's backbone - namely the so-called playmates. This means that it turned into entertainment formats based on the WOLT and Royal collaborations and the sale of specially designed Woden boots.
500 orders after half an hour
We have all heard the legendary Lars Larsen in prime time on TV with the message: "I have a good offer for you" - now it is Rasmus and Sandra from JYSK's own talent program, who are ready with good offers, entertainment, inspiration and much, much more more.
- 500 orders after just half an hour
- 6,000 loyal viewers
- 51% retention rate
With JYSK, we regularly go live with different – and sharp – themes, where we, among other things, works actively with the balance between retail and e-commerce. As a brand, JYSK is not afraid of good offers, but we are also aware that it should not be the only thing that the live shopping concept is associated with.
Play Video
Play Video
The balance between authenticity
and professionalism
How do you best balance personal authenticity and a hardcore visual identity? We have tried to answer that question together with EYDA with a tailored live shopping concept as the answer.
- 75% growth of new customers
- 2 days turnover in one hour
- 100% higher conversion rate
Through well-produced lives that match the brand's visual identity and where the focus is on the product, we go live with EYDA. We focus on the fact that it is women of all ages and shapes who try the products on - we take the time to tell, compare and answer questions. For a fashion brand like EYDA, it is a game changer.
LEGO in the basket for
more than DKK 1.4 million.
Fun and trouble have gradually become the best synonym for Coolshop. We have put precisely this in a clear and extremely well-performing framework that ensures sales time and time again.
- Viewing time of 188,000 minutes
- 500 orders after just half an hour
- 51% retention rate
Although Coolshop's use of the live format has been set in a clear framework, this does not mean that it has become boring - we have chosen to have a strong focus on gamification and viewer activation through, among other things, stressful countdowns, engagement-driven tax games, gloomy and much, much more. When this is boiled down, we ensure organic spread, high viewer retention and lots of revenue.
Play Video
Play Video
ECOOKING
Live shopping has become a strategic part of the business
If you work with beauty products, you also know that they are not always as simple as they look. For that very reason, Ecooking works with live shopping with a focus on education, guidance and a strong relationship with customers.
- Up to 20% of monthly revenue
- 30 minutes average viewing time
- Almost 100,000 comments
Together with Ecooking, we made a conscious choice that we want to be as close to the viewers as possible - e.g. for that reason we chose Anja from the brand's customer service as the face of Ecooking Live. Through strategic partnerships, we also work with GWPs and similar to strengthen conversion.
COOP DANMARK
Live sales were greater than the entire month the year before
How do you sell a Thermoblender at a high price point of DKK 4,000 to Coop customers? It is broadcast live throughout the country with TV chef Claus Holm, who is the face of the kitchen series. The result was a live shopping campaign that surpassed the entire month's revenue of the previous year.
- +12,000 live viewers
- Live on +150 pages simultaneously
- Record high conversion rate
Through a unique setup, where all Kvickly and SuperBrugsen Facebook pages are activated, we get the opportunity, with a marketing budget of DKK 0, to reach more than 12,000 viewers throughout the country and not least to interact with them in real time. Does it get much better? No it does not.
Play Video
Play Video
SMUKFEST
A commercial party wrapped in party and fuss
Together with Denmark's most beautiful festival, we dress new as well as seasoned festival-goers for this summer's festival with the sale of merchandise, experiences and guidance. All in an entertaining format with lots of interaction and viewer activation
- Activation of business partners
- Viewing time of +70,000 minutes
- Over 3,000 viewers in total
At the same time as creating unique viewing experiences, we also make sure to integrate Smukfest's backbone - namely the so-called playmates. This means that it turned into entertainment formats based on the WOLT and Royal collaborations and the sale of specially designed Woden boots.
Get smarter
together with us
Our analysis is quite simple. We have been in a limbo between physical retail and impersonal e-commerce for far too long - but that is until now. Live shopping is the hybrid between these, and it is in the intersection between authenticity, entertainment and convenience that the businesses of the future will flourish.
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